Innovation Brewing to keep name, branding after trademark dispute dismissed

FILE - Innovation Brewing in Sylva. The small brewery will get to keep its name and branding after a trademark dispute with a larger Michigan brewery was dismissed. (Photo credit: WLOS Staff)

A small mountain brewery will get to keep its name and branding after a trademark dispute with a large Michigan brewery was dismissed.

Bell's Brewery filed the trademark dispute in 2015 against Innovation Brewing in Sylva. They claimed the "Innovation" name infringed upon its slogan "Bottling Innovation since 1985" and "Inspired Brewing."

Documents filed in late Dec. 2017 with the trademark trial and the appeal board show Bell's opposition has been dismissed.

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